Xiaomi MI31

Chinese smartphone manufacturer – Xiaomi has sold a whopping 150,000 units of its latest flagship device, the Mi-3, in under 10 minutes. The next big news is that Xiaomi managed to sell 150,000 units using only a chat app, Tencent-owned WeChat.

According to Sina Weibo official account, the Mi-3 smartphone got sold out in exactly 9 minutes 55 seconds. WeChat has 272 million monthly active users as of third quarter this year. The partnership between Xiaomi and WeChat helped in the smartphone getting sold within few couple of minutes and why will it not. After all the entire process, from reserving the device to purchasing it, took place within WeChat app.

Source: The Next Web